Blockchain is the world’s leading software platform for digital assets

Retaining customers requires an understanding of the customer’s preferences and how they are provided. Those who work in large companies have recognized the importance of measuring consumer behavior. These steps contribute significantly to the way products and services are provided by the business. Usually, users do not realize the importance of the data they create in a small operation, such as buying a product or surfing the web.

Unlike fixed assets, customer data is invisible, but extremely valuable to businesses, affecting the revenue and sustainable development of enterprises. Customer data concentrates the information of all customers who have ever considered or used a business product or service, including demographics, contact information, interaction history, and transactions (if applicable). Recognize the importance of customer data, but not all businesses know how to store, manage and exploit effectively.

The more complex and highly fragmented the data industry today gives businesses more vague choices. Existence of marketing data ecosystems of owners, managers, and brokers is ineffective, causing businesses to spend time and money.

ABOUT DATABLOCKCHAIN

With these issues, a project called DataBlockchain was born to solve these problems. This project will provide a very powerful interface between the user and the data source. This project creates a single point solution that eliminates the need for multiple data providers and layers of list managers and brokers that make market inefficiencies. DataBlockchain aims to democratize large data. As a result, users can access data in a cost-effective and transparent way. In addition, you can rely on proven quality data through blockchain technology. With this technology, DataBlockchain will also use AI to provide data from the beginning, creating a much more efficient process.

DataBlockchain creates solutions for the industry by providing marketing data solutions. Find the right kind of data, geographically, psychologically with the Smart Indexing Engine, to create accurate and timely data. The Smart Indexing Engine (SIE) is an accurate and up-to-date source of data on the platform. It works on Predictive Analytics, part of AI & Machine Learning. Data sources are identified and authenticated before data can be stored in a secure location.

The main objective of DataBlockChain.io is:

To ensure that data providers can simply monetize their data by providing access to that data.
To provide transparency and traceability for data providers using blockchain technology.
To provide businesses and individuals with the quality of the verification data they require.
To provide customers with a simple and easy to use interface with fast / secure payment (DBC token).
To build trust and confidence between end users and data sources.

DBC is a utility token of this platform . The DBC tokens will be used for transactions on DataBlockchain and be used to remunerate Data Providers. The DBC token will also function as an essential marketing tool for DataBlockChain as it will serve as the basis for the Rewards Program as well as incentivizing partners through a Promotion Program. These functionalities will be fully supported in the Smart Contract using Solidity.

How Does Datablockchain.io Work?

Information firms are massive companies that specialize in selling data to other corporations, such as market analytics, customer testing, and much more. Data Blockchain is an ICO that is looking to break into this industry and change the way it operates by using the blockchain, as you may have guessed.

The added transparency of operating on the blockchain means that they will fundamentally change the way that the data market operates. Along with this technology, Data Blockchain will also make use of AI to source the data in the first place, making for a much more efficient process.

WHO BEHIND THE PROJECT?

The team behind DataBlockchain project can be considered an advantage for the project. There are photos and LinkedIn accounts provided next to the members to prove that they are real people, as many suspicious projects refuse to showcase their members. The team includes competent data industry experts, seasoned leaders and experienced engineers in the data and technology industry.

Scott Hirsch — CEO: Scott is the founder and CEO of full-service advertising agency Media Direct Inc. and also founded its two wholly owned subsidiaries DigDev Direct and Appsbar. His career spans founding roles at RelationServe Media, Seisint, Naviant, eDirect and Lens Direct. Scottâ€™s clients include national brands including Fortune 500 companies and large advertising agencies. In 2002 Hirsch sold Naviant to Equifax for 135 million dollars.

Jesse Brown — CTO: Jesse is an accomplished Blockchain Architect with exceptional decentralization, cryptocurrency and distributed ledger technology (DLT) expertise complemented by hands-on Token Generating Event (TGE) experience. Jesse has been involved in four successful blockchain ventures, ServerCube Inc., Patientory, Inc. and Enterprise Blockchain. Jesse also served as Blockchain Enterprise Architecture Consultant at Ford Motor Company.

PROJECT EVALUATION

User data provides customer insight for the business. This is a leading strategy that businesses apply to increase their revenue. And there is a market for user data. DataBlockchain targets this market and offers a better overall solution than traditional models. This shows the potential of the project.
The platform is a combination of big data, blockchain technology and artificial intelligence. These are the greatest technologies available today. The platform has succeeded in bringing partners direct access to customers across the globe, reducing costs and complexity
DataBlockChain has a competitive advantage due to the data assets of Media Direct — a leader in the digital data industry.

Token Mechanism

DBCCoin is an ERC-20 Token (with ERC-677 functionality) that is implemented on the Ethereum blockchain. DataBlockChain.io utilizes Smart Contracts written in Solidity for transactions, auditing and payments. The DBCCoin tokens will be used for transactions on DataBlockChain.io and be used to remunerate Data Providers. The DBCCoin token will also function as an essential marketing tool for DataBlockChain.io as it will serve as the basis for the Rewards Program as well as incentivizing partners through a Promotion Program. These functionalities will be fully supported in the Smart Contract using Solidity.

TOKEN INFORMATION

Total Tokens Created : 870MM
Total Tokens Being Sold : 522MM (60%)
Private Sale : 100MM Tokens
Pre-Sale (5/27–6/21)
Total Tokens Being Sold : 164.58MM
Token Price : $0.08 ($0.12 w/ 50% bonus)
Main Token Sale (6/27–7/21)
Total Tokens Being Sold : 257.42MM
Token Price : $0.12
Team/Advisors Allocated : 221.1MM (25%)
Bounty Campaign : 10MM (1%)
Air Drop/Marketing : 10MM (1%)
Exchanges/Reserve : 106.9MM (12%)
Min purchase for Pre-Sale : 1 ETH
Min purchase for Main Sale : 0.1 ETH
All Unsold Tokens will be burned
Team members will be on a 12 month vesting schedule with 25% released quarterly
Soft Cap: $10 Million | Hard Cap: $50 Million

CONCLUSION

BLOCKCHAIN JUST ENTERED THE REAL WORLD — DataBlockChain has a great future concept, features, and technologies. DataBlockChain is a potential project with a great idea and available product that own outstanding points. The project is very well prepared from the technical and business side, with very extensive and transparent whitepapers and roadmap. DataBlockChain received a very positive feedback from professional community and high rating from rating agencies. I found this project very excellent.

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